---
title: "Get started with ROLLER Connect for Salesforce (beta)"
slug: "get-started-with-roller-connect-for-salesforce"
updated: 2026-07-24T07:50:39Z
published: 2026-07-24T07:50:39Z
canonical: "mysupport.roller.software/get-started-with-roller-connect-for-salesforce"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://mysupport.roller.software/llms.txt
> Use this file to discover all available pages before exploring further.

# Get started with ROLLER Connect for Salesforce (beta)

ROLLER Connect for Salesforce is a native integration that connects ROLLER and Salesforce. It syncs your guest and booking data into Salesforce for CRM and marketing, and lets you manage group event sales from pipeline to confirmed booking, without switching between platforms.

The integration is available in two modules: **ROLLER Connect – CRM** and **ROLLER Connect – Groups & Events**. Each module is licensed separately, so you can enable one or both depending on your needs.

## How it works

**ROLLER Connect – CRM** syncs guest profiles, bookings, products, venues, and payments from ROLLER to Salesforce in near real-time. Every guest's visit history and total spend is available in Salesforce, making it easy to build segments, trigger lifecycle campaigns, and run re-engagement journeys.

![Account details for Barnyard Castle, including opportunities and contact information.](https://cdn.us.document360.io/23700755-951c-4b69-8afe-ec8b33c6c689/Images/Documentation/Standard Account Object (1).png)

**ROLLER Connect – Groups & Events** brings live ROLLER resource availability directly into Salesforce Opportunities. Check capacity, place provisional holds, build quotes, and collect payment without switching platforms. When a deal closes, the booking is automatically confirmed in ROLLER, a BEO is distributed to the relevant teams, and an inventory order list is generated from your recipes.

![Schedule showing bookings for lanes and resources for the AC End of Year event.](https://cdn.us.document360.io/23700755-951c-4b69-8afe-ec8b33c6c689/Images/Documentation/Reservations Calendar - Resource Modal (2).png)

## Who it's for

ROLLER Connect for Salesforce is rolling out to customers migrating from BookNow to ROLLER, and is available to existing ROLLER customers on request.

> [!NOTE]
> **If you're interested in learning more, contact your customer success manager or the** [**support team**](/v1/docs/contact-roller-support)**.**

## Support scope

### **What ROLLER can help with**

Our support team can help with issues related to ROLLER Connect for Salesforce — including data not syncing, connection errors, and unexpected behaviour in the integration. Contact our support team if something isn't working as described in these guides.

### **What's outside our scope**

ROLLER Connect for Salesforce is installed into your organisation's existing Salesforce environment. We don't provide support for Salesforce itself — including Salesforce configuration, user permissions, page layouts, custom fields, or any issues unrelated to the integration. For Salesforce platform support, contact your Salesforce administrator or Salesforce support directly.

If you're unsure whether an issue is with the integration or your Salesforce environment, contact our support team, and we'll help identify where the problem lies.

## Learn more

- [Sync ROLLER guest and booking data to Salesforce](/v1/docs/sync-roller-guest-and-booking-data-to-salesforce)
- [Manage group event sales in Salesforce](/v1/docs/manage-group-event-sales-in-salesforce)