You can view, edit, and refine your price rules at any time to keep your pricing strategy working efficiently — across all products, venues and sales channels.
Manage all existing rules from one place
The All price rules page is your central hub for managing all your pricing rules.
From Venue Manager, go to Products > Price rules > All rules. This page lists every rule you've created, its type and which products it’s linked to.
This makes it easy to stay on top of your pricing strategy, make updates when needed and make sure pricing is consistent across products.
View and edit price rules
View or rename a rule
To view: Select any rule from the list to open its settings.
To rename: Open a rule, edit the Name field, and save. You can do this at any time, and it will not affect any linked products.
Update prices for an applied rule
You can change the dollar amount for any tier at any time without unlinking the rule.
Go to Products > All products and select the product using the rule.
Scroll to the Variations table.
Enter the new prices in the columns for each tier (eg change the "Weekend" tier price from $22 to $23).
Select Save.
Changes will only apply to new bookings. Existing bookings will retain their original pricing.
Edit a rule's settings (tiers, schedules or lead times)
You cannot edit a rule's core settings — such as its quantity tiers, time schedules, or lead-time windows—while it is linked to any product. To edit a rule's settings, you must first remove it from all products.
Go to Products > Price rules > All rules.
Find the rule you want to edit and check the linked products column.
Go to each product listed and change its Price rule setting back to Fixed price. Save each product.
Return to the All rules page. The rule will now show "0" linked products.
Select the rule. You can now edit its tiers, schedules, or other settings.
Delete a rule
You can only delete a rule that is not applied to any products. Follow the same steps above to remove the rule from all linked products first, then return to the All rules page to delete it.
How price rules apply across sales channels
Once a price rule is applied to a product, ROLLER automatically updates pricing across all major sales channels.
Channel | How pricing updates |
|---|---|
Online checkout | Guests see live price changes as they add tickets or select dates/times. |
POS | Staff see the correct per-ticket price based on the price rule. A message confirms the rule is applied. |
Venue Manager | Manual bookings automatically use the tier pricing based on the price rule. |
Online accounts (if enabled) | Guests changing bookings see prices automatically adjust (except early bird, which stays fixed at the original booking price). |
Optimize your rules: Best practices
For quantity-based rules
Keep tiers simple: Start with 2-3 clear tiers (eg 1–4, 5–9, 10+).
Use descriptive names: Use names like "Bulk Ticket Saver" or "Buy More, Save More."
Promote the savings: Highlight group savings (eg "5+ tickets save $3 per ticket") in your product descriptions.
Monitor performance: Review reports to see which tier is booked most often. If guests frequently book just below a discount tier (eg many 4-person bookings), consider adjusting the threshold (eg change "5–9" to "4–9") to encourage more sales.
For time-based rules
Start simple: Begin with broad tiers (eg Weekday vs. Weekend) before adding granular rules like "Evening peak" or special dates.
Keep tier names clear: Use names like "Weekend Premium," "Off-Peak," or "Holiday."
Promote your savings: Turn on the Show price comparisons option (for session passes) to display highlights in the checkout, encouraging guests to book at quiet times.
Clean up date groups: Regularly remove past event periods (eg "Easter 2024") to keep your configuration tidy and prevent old rules from applying.
Understand rule priority: Custom date overrides (eg "School Holidays") always take precedence over recurring days (eg "Weekend").
For early bird rules
Use clear windows: Use simple, easy-to-communicate windows (eg "Book 7+ days early," "Book 14+ days ahead").
Promote the offer: Use the Highlight early bird pricing on checkout option in the product settings or promote the savings in your marketing.
Monitor booking lead time: Has your average booking lead time increased? If not, you may need to experiment with a longer window (eg 10+ days) or a larger discount to incentivize guests.
Review and refine your pricing strategy
Check your data: Review attendance, sales and performance reports to see if attendance has shifted across tiers or time slots. Identify underperforming products and update their pricing.
Optimize continuously: Adjust the price difference between tiers. For example, if peak demand is still strong, you could increase the gap between your off-peak and peak prices.
Control access: Limit "Can manage price rules" permissions to pricing managers or administrators to protect consistency across your venues.